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Marketing & ContentOctober 31, 2026

How to use Agent Mode and the content calendar

Let the AI plan, write and publish 30 days of Facebook and Instagram posts, and manage them on the calendar.

Agent Mode is an AI helper that plans, writes and publishes posts to your Facebook Page and Instagram for you. You tell it your goal once, and it plans the next 30 days. You can see every planned post on the Calendar and change it whenever you want.

Before you start

  • Connect your Facebook Page or Instagram account under Connections. Agent Mode can post to Facebook and Instagram today. TikTok and YouTube show as Soon.
  • Add some products if you want the agent to feature them in posts.
  • Each post the AI writes uses your plan's content generation allowance.

Set up Agent Mode

  1. In the sidebar, open Post → Agent Mode.
  2. Goal: pick what you want to achieve, for example Increase sales, Grow audience, Promote products or Keep accounts active. Choose Custom goal to describe it in your own words. Click Next.
    Agent Mode Goal step with goal cards
    Pick a goal card (1), then click Next (2).
  3. Platforms: pick the accounts to post to. For Facebook, also choose which Page it posts as. Click Next.
  4. Content & brand (all optional, the agent fills in anything you skip):
    • Angles: topics such as Offers & discounts, Storytelling or Seasonal & occasions.
    • Audience & brand: your brand voice (for example Friendly or Luxury) and language (Auto, English, Bangla or Banglish).
    • Products: Don't feature a product, Any product, Recent products or Products I choose.
    • Style: a writing style, or pick your own post templates.
    • AI photos: turn on Add an AI lifestyle photo to each post to show the product in a real-life scene. This uses one image generation from your plan per post.
  5. Schedule: choose AI decides (recommended), which posts about 1–2 times a day at varied times, or Manual to set the interval, daily limit, days and hours yourself. Choose Run indefinitely or Until a date.
    Schedule step with AI decides and Manual cards
    Choose AI decides (recommended) (1) or Manual (2).
  6. Under Before each post goes out, choose Post automatically or Ask me before posting. With the second option, posts you don't approve are not published.
  7. On Review & activate, check everything and click Activate agent. Not ready? Click Save for later.
  8. The AI now builds your 30-day plan. This takes about 30 seconds. Click View calendar to see it.

Use the Calendar

  1. Open Post → Calendar. Switch between Month, Week and List views.
    Calendar month view with AI-planned and manual posts
    Switch Month, Week or List (1) and use Filters (2). Dashed cards are planned by AI (3); solid cards are your own posts (4).
  2. Use the Source filter to show All, only AI posts, or only Manual posts. You can also filter by platform and status.
  3. Click a planned post (Planned by AI) to see When it posts, What this post is about and the Featured product. You can change the time or idea, click Cancel this post, or click Write it myself.
  4. To move a post to another day, drag it on the calendar.
  5. To add your own post on a day, click the plus on that day (Create post for this day). The date is filled in for you.
  6. If you chose Ask me before posting, posts show as Waiting for your approval. Open one and click Approve, or Regenerate for a new version.

Turn Agent Mode off or change it

On Post → Agent Mode you see the agent dashboard with its Status, Cadence and recent runs. Click Deactivate to stop posting, or Activate to start again. Click any section to edit it, then Save changes. Saving re-plans the coming days.

Tips

  • Start with Ask me before posting for the first week so you can see the agent's writing before it goes live.
  • If the AI photo is not ready 30 minutes before posting time, the post goes out with the product photo instead.
  • For goals like Grow audience, the agent defaults to not featuring a product. You can change this in Products.

Troubleshooting

“Finish Goal and Platforms first.”

Goal, Platforms and Schedule are required. Go back to the step named in the message and complete it.

“Choose a Facebook Page”

You picked a Facebook account but not the Page it should post as. Open Platforms and pick a Page.

“Post interval must be between 5 minutes and 30 days.” / “Daily post limit must be between 1 and 50.”

In Manual schedule, keep the interval between 5 minutes and 30 days, and the daily limit between 1 and 50.

“No upcoming posts are planned. Edit and save your setup to plan the next 30 days.”

The plan is empty, for example after the end date. Open your setup, check the dates, and click Save changes.

“Your plan's content generation limit has been reached — upgrade your plan to resume Agent Mode.”

The agent has used all the AI writing in your plan for this billing cycle. Planned posts are skipped until your usage resets or you upgrade.

A planned post says “Skipped — not approved in time”

With Ask me before posting, a post you didn't approve before its time is not published. Open it and click Publish now if you still want it.

“Can't move a planned post to a time in the past.”

You dragged a post onto a day that has passed. Drop it on today or a future day.

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